True Personalization

Kaplan is Scandinavia’s leading Customer and Loyalty Management firm. With close to 30 years of experience, we bring in-depth customer insight, customer experience and loyalty management services to our clients, through technological, strategic, analytical and creative solutions.

Working on a daily basis with insights from more than 10 million Nordic consumers, we constantly find new ways to earn their loyalty and deliver measurable results. We partner with our clients to help them transform into customer centric organizations, and to put customers first in all they do. We help them achieve what we call “True Personalization” – a customer experience that is truly meaningful to each individual.

The Holistic Approach to Loyalty

Our suite of solutions stretch from the setup and operation of marketing technology platforms and touch-points, marketing automation processes, creative concepts and customer relationship communication, to advanced analytics and strategic frameworks. At Kaplan, we offer full service marketing tools to deliver a customer-centric approach that strengthens your brand.

Leaders in Loyalty Since 1987

Loyalty Management is about helping our clients to put their customers first. To us, it is about creating truly customer centric strategies that leverage off the latest technologies within CRM, CEM, data analytics and relationship marketing.

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We are proud to be trusted for our Customer and Loyalty Management expertise by many of the Nordic region’s most well-known brands.

Work at Kaplan

Customer/Loyalty Management is breaking new ground, and at Kaplan, we are growing. We need talent in abundance. In order to keep progressing we need to recruit more people who are interested in shaping the future of marketing.

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