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True Personalization

Kaplan Loyalty Management is Scandinavia’s leading Loyalty Management firm. We bring in-depth loyalty management services to our clients, including technological, strategic, analytical and creative solutions.

Founded in 1987, we have close to 30 years’ experience of focusing on just one thing – maximizing value in our client’s customer relationships and databases. We create and shape the one-to-one customer experience of tomorrow in a process known to us as “True Personalization”.

The Holistic Approach to Loyalty

Our suite of solutions stretch from the setup and operation of technological platforms and touch-points, creative concepts and customer relationship communication, to advanced analytics and strategic frameworks. At Kaplan, we offer full service marketing to deliver a customer-centric approach that strengthens your brand.

Leaders in Loyalty Since 1987

Loyalty Management is about putting your clients first. To us, it is about creating truly customer centric strategies that are leveraging off the latest technologies within CRM, data analytics and relationship marketing.

Our best friends

We are proud to be trusted for our Loyalty Management expertise by many of the Nordic region’s most well-known brands.

Work at Kaplan

Loyalty management is breaking new ground, and at Kaplan, we are growing. We need talent in abundance. In order to keep progressing we need to recruit more people who are interested in shaping the future of marketing.

Don’t be a stranger – get in touch.

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