True Personalization

Kaplan is Scandinavia’s leading Loyalty Management firm. With more than 30 years of experience, we bring in-depth customer insight and loyalty management services to our clients, through technological, strategic, analytical and creative solutions.

Working on a daily basis with insights from more than 10 million Nordic consumers, we constantly find new ways to earn their loyalty and deliver measurable results. We partner with our clients to help them transform into customer centric organizations, and to put customers first in all they do. We help them achieve what we call “True Personalization” – a customer experience that is truly meaningful to each individual.

The Holistic Approach to Loyalty

Our suite of solutions stretch from the setup and operation of technological platforms and touch-points, creative concepts and customer relationship communication, to advanced analytics and strategic frameworks. At Kaplan, we offer full service marketing, be it through ad hoc or marketing automation processes, to deliver a customer-centric approach that strengthens your brand.

Leaders in Loyalty Since 1987

Loyalty Management is about putting your clients first. To us, it is about creating truly customer centric strategies that are leveraging off the latest technologies within CRM, data analytics and relationship marketing.

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We are proud to be trusted for our Loyalty Management expertise by many of the Nordic region’s most well-known brands.

Work at Kaplan

Loyalty management is breaking new ground, and at Kaplan, we are growing. We need talent in abundance. In order to keep progressing we need to recruit more people who are interested in shaping the future of marketing.

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